What gets lostWhy do SaaS trials go cold without a single support ticket?
A customer who's already paying you complains when something's broken, because they've got something to lose by staying quiet. A trial user has nothing invested yet. They hit the same wall on day two, auth setup, a rate limit, whether they get their data back if they cancel, and they just close the tab. No ticket. No email. Nothing shows up anywhere.
Your dashboard shows a trial that went cold. It doesn't show the question that killed it. You find out three weeks later, if you go looking at all.
What changesHow does BrainSite catch a trial before it goes quiet?
BrainSite answers from your actual docs and pricing pages, live, on the page the person is already on. Rate limits, auth, data export, whatever you've approved, it just answers. No ticket, no wait, no reason to open a competitor's tab instead.
It also asks the two or three things that tell you who you're talking to: team size, stack, timeline. Self-serve gets pointed straight at signup. Anything that looks like a real deal lands on your calendar with the actual conversation attached, not just a name and an email address.